# How shoppers use it

> Follow the shopper journey from photo upload to a completed try-on.

Source: https://docs.tryicona.com/virtual-try-on/shopper-experience/how-shoppers-use-it/  
App: Icona: AI Virtual Try On  
Last updated: 2026-09-07

When a shopper clicks the **Virtual Try-On** button, the popup guides them through four stages: Upload, Preview, Generating, and Result.

## The flow

1. **Upload:** The shopper chooses a photo of themselves.
2. **Preview:** They review the photo alongside the product.
3. **Generating:** Icona creates the try-on image.
4. **Result:** The shopper sees the finished image and available actions.

## What shoppers can do with a result

From the result screen, a shopper can:

- Add the product to their cart after choosing a variant and quantity.
- Download the image, saved as a file named `icona-try-on-<timestamp>.png`.
- View the image at full size.
- Mirror the image.
- Upload a different photo and try again.

## History

Icona keeps up to 20 previous try-ons in each browser. This lets shoppers return to earlier results during their visit.

## Optional extras

Your settings may also show a discount offer or an email form during the flow.

When **persistent progress bar** is enabled, shoppers can close the popup while Icona generates the image. They can reopen it later to see the result.

## Related pages

See [Photo requirements](https://docs.tryicona.com/virtual-try-on/shopper-experience/photo-requirements/) to help shoppers get the best result.